Category : Mobile Marketing

The Main Elements of Mobile Marketing

The Main Elements of Mobile Marketing

There have been a few false starts in the Mobile Marketing space. These false starts have only confused marketers, businesses and consumers alike. But with the success of

The $60 Million Dollar Question

The $60 Million Dollar Question

Steve Jobs announced on Monday that Apple’s yet to be released iAd Network already had more than $60 Million Dollars in advertising commitments for 2010.

The Types of Mobile Advertising

The Types of Mobile Advertising

In November 2009 Google purchased Admob for $750 million dollars US and in January of 2010 Apple acquired Quattro Wireless. These acquisitions by Google and Apple were key moments in the evolution of the Mobile Advertising industry. It signaled that Mobile Advertising has become an important channel in the future of Digital Advertising.